Recently I had the pleasure to speak at MB Summit live in Milan, Italy, with an audience of over 500 business owners, corporates, and professional marketers.
It was a privilege to share my insights on leveraging digital and social media channels to show up for your audience online authentically, being who you are, telling your story and unique narrative, in order to stand apart in the competitive marketplace.
The Importance of Being Yourself Online
Being authentic and being yourself online is one of the most important factors in how I grew my audience, impact, and profits in my own journey, as well as those of my clients, students and community.
What is Your Unique Narrative?
We are now in a much different pace of online sharing through the plethora of platforms available to us. But yet the human element of connection, engaging in conversations and storytelling is still very much there.
Communicate on a Human Level
In my talk, I touched on the important aspects of how to embrace these qualities in everything we communicate to our audiences, because at the end of the day, that’s what will really stand you apart from the age of AI and automation, which will inevitably make our audiences even more hungry for some real human connection.
To all of the lovely audiences who connected with me after the keynote talk, I’m glad that I was able to be part of your journey in creating a raving fanbase and brand online.
Let’s keep growing and impacting our audiences together in 2020 and beyond!
Here is to a wonderful end of the year everyone.